Julius Baer has chosen former Formula 1 champion Nico Rosberg to represent the bank in its various engagements related to sustainability as a brand ambassador.
In 2016, Nico Rosberg retired as an active driver from professional racing after winning the Formula 1 World Championship. Since then, he has been engaged as an entrepreneur and investor, particularly in the areas of sustainability, electromobility, and green technology.
Currently, he is involved in several trend-setting companies and projects. He is also a shareholder in Formula E and co-founder of the Greentech Festival, in both of which Bank Julius Baer is a long-standing partner.
Nico Rosberg will act as Julius Baer’s brand ambassador for the Formula E partnership and the Greentech Festival, among others, and more generally in connection with the bank’s activities in the field of sustainable investing and its Next Generation investment philosophy.
![Philipp Rickenbacher](https://www.finanzprodukt.ch/wp-content/uploads/2021/06/Philipp-Rickenbacher-150x150.jpeg)
Philipp Rickenbacher
Philipp Rickenbacher, CEO of Julius Baer, said:
“Julius Baer is delighted to partner with Nico Rosberg. With his passion for innovation and our common values, he is a perfect fit with our commitments to sustainability and to future topics. We share the same vision of a greener, more sustainable tomorrow through responsible investing. Together, we can work for positive change around the world.”
![Nico Rosberg](https://www.finanzprodukt.ch/wp-content/uploads/2021/05/Nico-Rosberg-150x150.jpeg)
Nico Rosberg
Nico Rosberg commented:
“I am very proud to support Julius Baer in its sustainability strategy. For me, investments are always investments in the future, which is why I am convinced that the financial industry must think sustainability and profit together. Banks have a special responsibility here and it makes me proud that Julius Baer is leading the way in this respect. I look forward to our joint projects.”
Featured image: Nico Rosberg, Julius Baer Ambassador and Philipp Rickenbacher, CEO of Julius Baer
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